International Festival of Brand Experience
05 | Der Aufbruch 11.01.2023

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Andreas Horbelt

Creative Director
facts and fiction GmbH

12:30 – 13:00 | Fresh Club Stage
‘Blind Date’ as an employer
Michael Veidt-Molzberger | Hendrik Zilien | Verena Laetsch | Anja Osswald | Andreas Horbelt | Christopher Werth

Who’s going to be your date? Analogous to the well-known TV format, agencies compete for the attentions of a young project manager or concept developer.

Andreas Horbelt is creative director of the Cologne agency facts and fiction. Among many other projects, he heads the creation for the German and Belgian pavilions at EXPO 2020 in Dubai. The graduated theatre scientist was previously Creative Director at Triad Berlin, Chief Creative Officer at Uniplan and worked as a freelancer.