Colmo at Appliance & Electronics World Expo

Category

Architecture, Best Stand L (über 500 m²)

Status

Winner

Award
Main Concept
Concept Summary

The task was to create a design concept for an exhibition booth that can be best described as a balance between sophistication and practical needs. Emphasizing the silhouette of an ice mountain, the stand was used to indicate the birth place of Colmo, on top of Mont Blanc where the brand was first officially unveiled. With close collaborations between Uniplan and Colmo, the design was continually improved through the implementation phases. Intricate use of various materials and contemporary design accessories were incorporated to present a booth with a central message “SIMPLY EXTRAORDINARY”, a moment like no other when Colmo was officially introduced to the world in one of the world’s largest appliance exhibition fair.

Roles
Uniplan GmbH & Co. KG Office Shanghai
Kunde
Colmo
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