06 | BrandEx 2024
17.-18. JANUARY 2024

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Nicholas Qyll

Designer, design researcher & creative consultant

12:45 – 13:15
radical. digital. magical.
Nicholas Qyll | Designer, design researcher & creative consultant, Björn Sorge | Pro7

Stage: NATURE STAGE
Format: Power presentation
Track: No Borders

That’s the motto of the presentation by Björn Sorge and Nicholas Qyll. These two gentlemen tell you what it takes for companies, organisations, departments and finally the employees to truly place the customer at the centre of their daily work. With the help of superb examples from their own careers, they want to shed light on how to provide a perfect experience for the customer at digital and analogue touchpoints, without the customer experiencing boundaries between these two worlds.

Profile
Nicholas Qyll is a designer, design researcher and creative consultant. In his practical work, he focusses on the strategic and visual development of strong brand identities and translates these into powerful product design and experience design. His award-winning design solutions are always calibrated to balance the goals of the company with the needs of the users and to make a sustainable contribution to a holistic brand experience. For over 20 years he has worked for leading agencies, institutions and companies such as DHL, E.ON, Telekom, and is currently the UX lead of the freenet Group. Between 1997-2002 he completed his studies in communications design at Nuremberg University of Applied Sciences as a designer, following it with a degree in design from the Universities of Wuppertal and Essen with a focus on brand development, modern aesthetics and cultural studies. Between 2006-2009 he pursued doctoral studies at the Academy of Media Arts in Cologne. Since 2014 he has been researching the topics of visual person branding and visual brand culture as an external doctoral candidate in conjunction with his doctoral project at the Hochschule der Bildenden Künste Saar (HBKsaar) (Saar University of Fine Arts). His design research, influenced by the cognitive and cultural sciences, revolves primarily around branding, image design and media rhetoric. He is a member of various professional organisations, including the Design Research Society (DRS) and the Deutsche Gesellschaft für Designtheorie und -forschung (DGTF) (German Society for Design Theory and Research). Nicholas Qyll lives and works in Cologne.