SVP, Executive Creative Director
Jack Morton Worldwide
15:30 – 16:00 | Keynote Lounge 2
The future is a story
Julien Le Bas | Jens Mayer
By ensuring that creativity is the core of our work, we channel the passion of our people to tackle every challenge. Whether its sustainability, our relationship with clients or how we perceive the future of brand experience, it boils down to maintaining our ‘idea-led’ ideology.
Julien is an award-winning creative director and architect, with more than 15 years of international experience in the experiential marketing industry. First based in France, then Australia, the U.S. and now Germany, he has worked with Nike, Intel, Novartis, BMW, Honda, GM, and other major companies across most industries. His expertise and strategic thinking in experience design, brand architecture, interactive media, and scenography has fueled many significant corporate events and consumer experiences.