trendhouse celebrates its 25th anniversary this year. The industry has developed in a breathtaking way since I joined in 1994. We stage brands and messages in small and very large formats. The focus is always on the story, big emotions and the unforgettable experience of an event. The further development of the industry is just as important to me as advocating creativity and quality for successful live communication. I am very much looking forward to unusual projects worthy of an award and hope that we will receive many submissions to marvel at and enthuse about.
+++ Born on 25. October 1966 in Munich, grew up there and went to school and graduated from high school
+++ 1986 apprenticeship as advertising clerk at Dow Corning, in Munich
+++ 1988 stay abroad as advertising clerk in Paris
+++ study of communication sciences at Ludwig-Maximilian-University Munich, degree Magister Artium 1993, subject of thesis: “1993/94 Establishment of the event department at Radio Charivari in Munich
+++ 1994 Foundation of trendhouse EventMarketing, first as a GbR, then in 1998 as a GmbH
+++ Passionate commitment to young professionals. Lectureships: University of Munich (since 2001), Chamber of Industry and Commerce Munich (since 2003), University of Cooperative Education Ravensburg (since 2004), Campus M 21 Munich (since 2010)