Creative Director at facts and fiction GmbH Live-Kommunikation
11:15 – 11:45
Agency Pitch
VOK DAMS Events + Live-Marketing: Christopher Werth
marbet Marion & Bettina Würth GmbH & Co. KG: Simon Stahl / Marco Ertz
facts and fiction GmbH: Andreas Horbelt
Oliver Schrott Kommunikation GmbH: Alexa Küddelsmann
Stage: FRESH STAGE
Format: Pitch
Track: Fresh
Mirror, mirror on the wall… Agencies have a maximum of 5 minutes each to present 5 charts and themselves to young creative talents.
12:45 – 13:15
Campus Germany – the German Pavilion at EXPO 2020 in Dubai.
Marion Conrady | German Pavillon at EXPO 2020 Dubai, Andreas Horbelt | facts and fiction GmbH
Stage: INDUSTRIAL STAGE
Format: Concept presentation
Track: Space
How do you present a country at a world exhibition? How does an EXPO work – and which requirements result from these insights for a pavilion? Andreas Horbelt explains the concept of the German Pavilion, Marion Conrady its background.
Profile
Andreas Horbelt is the Creative Director of the Cologne-based agency facts and fiction. The studied theatre expert was previously Creative Director at Triad Berlin, Chief Creative Officer at Uniplan and worked as a freelancer. He has been part of the facts and fiction team since 2017 and, as Creative Director, led the competition team for the German Pavilion at EXPO 2020 in Dubai and won the tender.