06 | BrandEx 2024
17.-18. JANUARY 2024

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Alexandra Matzke

Speaker, trainer and coach for self-efficacy

14:15 – 14:45
The gender shift needs role models!
Patrizia Isabella Widritzki | Alexandra Matzke | Barbara Schiller

Stage: INDUSTRIAL STAGE
Format: Interactive stimulus
Track: Cultural Change

Gender what? None of my business. Or is it? And why is it so important to make role models visible? Let’s question and explore norms and prejudices together. And change our perspectives! Attitudes, opinions and participation wanted!

15:00 – 16:15
Happiness and success through self-efficacy

Stage: URBAN INTERACTIVE
Format: Workshop
Track: Individuality

Of hypochondriacs with brain tumours, self-promoters and self-fulfilling prophecies: effective people experience less stress, and are healthier, happier and more successful. And everyone can (learn to) be effective!

Profile
Happy in self-efficacy despite personal misfortune:
when Alexandra was 18, her younger brother committed suicide. At the age of 30 she was diagnosed with a brain tumor, and at 40 she had to give up her dream of having children.
Her experiences led her to her current calling, in which she bundles knowledge and makes it accessible to others: as a speaker, with workshops and through mentoring she inspires people and reinforces them in their belief that they can successfully master the challenges they face via their own efforts to live a fulfilled life.
Moreover, as a co-founder of the ‘EntwederUndOder’ collective, she is actively committed to a world of freedom and gender justice, and uses her area of focus to provide more orientation in the era of gender shift.